Patrice KLEIM becomes new Sales Manager

“Through this appointment, Meljac aims to continue and consolidate its strategy to boost its global presence. I am delighted with this new appointment, which aims to continue the work begun by Ridwan and optimise the existing sales strategy. As our brand begins to take on new proportions, Patrice’s experience and values give us an added strength.” Jean-Michel Lagarde, Managing Director of MELJAC

“My role, along with the team I head up, is to consolidate our presence on existing markets by optimising our distribution performance, establishing a sales strategy for each country and implementing the corresponding action plans. I am passionate about strengthening our sales policy and the expertise of our field sales teams. Being responsible for both sales and marketing will also help me plan structured product launches.” Patrice Kleim, France-Export Sales Manager, Meljac

After completing a Master’s in Economics and Management, then a European MBA with CESMA in Lyon, Patrice Kleim started his career in marketing at a bathroom fittings and heating manufacturer. He then joined the Brandt group, occupying several posts in the sales and marketing departments.

He served as the Marketing Manager of major French groups Dumeste and Sanitec, before moving to the Interior Glass department at Saint-Gobain in 2011, where he developed his knowledge of the interior decoration sector. He worked there for over 10 years, including 6 as Head of Glass Solutions for the Hospitality Industry.

He was attracted by Meljac’s size, growth and potential, and looks forward to offering the company the benefit of his experience working for major groups in the interior decoration sector.

Ridwan Panchbhaya is now responsible for identifying new growth drivers and ensuring the brand takes advantage of them by communicating on Meljac’s expertise to local market players (residential, hospitality, yachting, etc.). His role will also include developing key accounts and helping them build a global presence.